China is a first-to-file country, so a brand that is not registered here can be taken by someone else. This category explains Chinese trademark registration step by step: choosing classes and subclasses, Chinese-language marks, oppositions, invalidations and dealing with trademark squatters. It is written for overseas brand owners, Amazon and e-commerce sellers, and companies sourcing from China.
Need advice on your own situation? China Law Help (Chibridge) supports overseas clients as an on-retainer legal consultant or as counsel for a specific matter. See our legal services or contact us.
